HomeSpainFluidra Launches €20M Venture Capital Fund

Fluidra Launches €20M Venture Capital Fund


Fluidra, a Barcelona, Spain-based global leader in connected equipment and solutions for the pool and wellness sector, is launching Fluidra Ventures, a €20m corporate venture capital arm.

The CVC will invest in tech-based startups that offer emerging solutions that can enhance the pool and wellness sector, with a special focus on the United States and Europe.

Fluidra Ventures will target startup initiatives that enhance efficiency, connectivity, sustainability and safety in the swimming pool and wellness business, leveraging IoT, computer vision and robotic solutions. The CVC will also invest in companies that innovate in engineering and science to advance materials and products that deal with swimming pool manufacturing, efficiency and maintenance.

The fund is focused on four different segments — Commercial, Residential, Wellness and Mass Market — and has an investment thesis that covers eight strategic guidelines, from connected pools, resource optimization, digital platforms, innovative materials, security systems, personalized experiences, robotics and innovative consumable products.

Fueled by Fluidra Lab, Fluidra’s open innovation division, Fluidra Ventures will also offer resources, scale successful business models, expertise, experience, and sales options.

The CVC has already invested in Coral Smart Pool, a technology company aiming to transform the pool experience through Artificial Intelligence (AI) with an initial focus on pool safety.

Any startups that want to submit their proposals can send their investment pitch decks to